Friday, February 11, 2011

PrimePoint, February 2011 - part one










At the 2011 PrimeLending Sales Rally, Dawn Robinson, our Senior Vice President of National Production, inspired us all. As the Super Bowl was held within days of our rally, this was timely. Here are a few segments:


How do you predict the winner?


Some would say the number of fans you have is one indication of who will win. The more people you have in the seats of the stadium or the more people you have watching from home is directly correlated to winning.


At PrimeLending, I’m proud to say that we have a good number of people cheering for us. Our Customer Satisfaction Surveys clearly reflect our clients are among our fans, with positive responses numbering well into the tens of thousands. In every category measured, our rankings start with a 93% approval rating and just go up from there.


In the same way, we know a few of the most important fans for you are the ones you have at home. What you do is so important, but we also know the reasons you do what you do are even more important. You can trust that our Core Conviction of a People Centric Culture includes your family. Knowing how important they are to you makes them important to us.


Some say winning is clinched by having the home field advantage. Playing on your own turf makes the difference. You’re familiar with your surroundings, you know the systems, you know the fans, the cheers. You’re comfortable when playing at home.


At PrimeLending, you all should feel like you are playing with the home field advantage. We have the ability to lend in all 50 states, so with our resources, no matter where in the country you are, you can help a family close on a home anywhere in the United States. You aren’t limited. Likewise, those that work with and for you at the Corporate office are just a phone call or email away. Yes, we may be in different cities, different area codes, and different time zones, but regardless of where your desk sits, your Corporate support is always nearby. No matter where your branch is located, we want you to feel comfortable, supported and safe. With PrimeLending, you are home.


Some would say the team that wins is the team that has the best staff. Each team you see playing football is made up of more than just who you see in uniform on the playing field. Assistant coaches, trainers, equipment managers, and so many others provide support to the team in every way. There’s a team you don’t see, behind the team you do see.


At PrimeLending, you have the best people behind you. Our departments know that you are our team on the field, and each person in those areas works hard every day so that you can play the game better. The stories of success from our different departments can never be told separately from stories of your success. We work to improve our systems, not to make our jobs easier but to make your job easier. As our Core Convictions state, we are One Team/One Purpose. You, the team on the field, are our driving force and our daily focus.


To be continued...
 
Please watch for Part Two of her inspiring talk as we continue to share how with PrimeLending, EVERYONE WINS!
 
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Dawn Robinson joined PrimeLending, a PlainsCapital Company in 1996 and serves as Senior Vice President of National Production. In this role, she oversees branch production for all of PrimeLending’s branches. Her desire to promote accountability while offering “hands on” leadership has helped the PrimeLending production team achieve its goals and receive the public recognition it deserves. Dawn also is active in several professional organizations, including the Dallas MBA, Texas MBA and the MBA. Recently, she earned the distinction of receiving the James M. Wooten Scholarship for participation in the MBA’s Future Mortgage Leaders program. Additionally, Dawn was recently selected to be part of the Master’s Coach Program, an exclusive program designed to bring together elite mortgage professionals and provide one-on-one coaching and collaboration to grow their businesses. Dawn’s goal is to continue contributing to the success of PrimeLending as it pursues and maintains a dominant presence in the mortgage industry.